CASE

Change in operational environment and customer behaviour

Consumer behaviour keeps changing, and the operation of B2C organisations follows suit. Both products and services must be updated to answer the demands of today’s consumers.

In an organisation this means revising the management structure while refocusing product and service development towards shifting needs. In the future, organisations are led by the value created for its customers and stakeholders.


IN A CUSTOMER COMPANY, MITTE’S KEY QUESTIONS ARE

  • What and where are the greatest future challenges and realistic opportunities?

  • How does a management model need to change so that products and services can be led by the best available information, while leaving enough time and resources for managing new potential?

  • What kind of scalable analytics tools should be implemented?

  • How to resource change management?

  • What roles does it require?

  • How can a new technology assist in management, combining relevant information, and showcasing investment needs?


TOOLS

Data

AI

Business design

Strategic design

Dataflow management

REFERENCES